Advertising Sales Agent resume example
A resume for a Advertising Sales Agent needs to show the work itself: sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces. Day to day that means work like this: prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising; maintain assigned account bases while developing new accounts. Recruiters and applicant tracking systems both read for the tasks and tools this role actually involves, so the strongest resume names them in your own experience rather than describing the job in the abstract. Below are the tasks O*NET records for this occupation, the software and tools it uses, the titles it is advertised under, and the skills worth naming if they are genuinely yours.
Also advertised as
The same job is posted under many titles. Searching only your own job title hides most of the openings you could apply to.
- Advertising Account Representative
- Advertising Representative
- Advertising Sales Representative
- Ad Sales Representative
- Sales Representative
- Advertising Consultant
- Digital Advertising Sales Rep
- Account Planner
- Account Specialist
- Advertising Agent
- Advertising Assistant
- Advertising Coordinator
- Advertising Solicitor
- Agent
- Broker
- Digital Advertising Sales Representative
- Directory Advertising Sales Representative
- Display Advertising Sales Representative
O*NET records 40 titles for this occupation in total.
What this work actually involves
Tasks recorded for this occupation, in O*NET's words. If your experience covers one of these, it belongs on your resume in your own words.
- Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
- Maintain assigned account bases while developing new accounts.
- Provide clients with estimates of the costs of advertising products or services.
- Locate and contact potential clients to offer advertising services.
- Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
- Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.
- Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.
- Process all correspondence and paperwork related to accounts.
- Draw up contracts for advertising work, and collect payments due.
- Deliver advertising or illustration proofs to customers for approval.
- Inform customers of available options for advertisement artwork, and provide samples.
- Recommend appropriate sizes and formats for advertising, depending on medium used.
20 tasks are recorded in total; these are the most central.
Example bullets for this role
Built from this occupation's own tasks. The brackets stay empty on purpose: we will not invent a number for you, and a fabricated metric is the fastest way to lose an interview you had already won.
- Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising, for [who or what it served], at [what volume].
- Maintain assigned account bases while developing new accounts, for [who or what it served], at [what volume].
- Provide clients with estimates of the costs of advertising products or services, for [who or what it served], at [what volume].
- Locate and contact potential clients to offer advertising services, for [who or what it served], at [what volume].
Software used in this role
Recorded for this occupation by O*NET. An applicant tracking system matches the exact product name, so write the tool the way the posting writes it.
- Adobe Creative Cloud software
- Adobe Illustrator
- Adobe InDesign
- Adobe Photoshop
- Canva
- Contact management software
- Customer relationship management CRM software
- Email software
- FileMaker Pro
- Google Ads
- Google Analytics
- Microsoft Access
- Microsoft Dynamics
24 software entries are recorded in total.
Tools and equipment
The physical equipment this occupation is recorded as using. Worth naming when a posting asks for it by name.
- Desktop computers
- Laptop computers
- Multi-line telephone systems
- Personal computers
- Personal digital assistants PDA
- Tablet computers
Skills an ATS reads for
Worth naming only if they are genuinely yours. Keyword overlap is one input to a resume's score, not a verdict.
- Canva
- Google Analytics
- Salesforce
What this job rates as most important
O*NET rates every skill for importance to this occupation. These are the highest rated, in order.
- 01Speaking
- 02Persuasion
- 03Service Orientation
- 04Social Perceptiveness
- 05Active Listening
- 06Negotiation
- 07Reading Comprehension
- 08Critical Thinking
- 09Judgment and Decision Making
- 10Coordination
Knowledge areas
The subject knowledge this occupation draws on, rated by importance.
- Sales and Marketing
- Customer and Personal Service
- English Language
- Communications and Media
- Mathematics
- Administrative
- Computers and Electronics
- Administration and Management
What qualifications people in this job have
From O*NET's survey of people doing this work. This is what postholders reported, not a requirement any single employer sets.
- 52%Bachelor's Degree
- 30%High School Diploma, or the equivalent
- 13%Some College Courses
What level this role is pitched at
O*NET places this occupation in “Considerable Preparation Needed”. Most of these occupations require a four-year bachelor's degree, but some do not.
A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. For example, an accountant must complete four years of college and work for several years in accounting to be considered qualified.
Common questions
- What does a Advertising Sales Agent do?
- Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces. Day to day that includes work like prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising and Maintain assigned account bases while developing new accounts.
- What skills should a Advertising Sales Agent put on a resume?
- O*NET rates Speaking, Persuasion, Service Orientation, Social Perceptiveness, and Active Listening among the most important skills for this occupation. Name the ones that are genuinely yours and show where you used them. A resume that lists skills you do not have is weaker than one that lists fewer.
- What software should a Advertising Sales Agent list?
- Software recorded for this occupation includes Adobe Creative Cloud software, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, and Canva. Applicant tracking systems match on the exact product name, so write the tool as the posting writes it rather than describing it in general terms.
- What other job titles cover Advertising Sales Agent work?
- O*NET records 40 titles for this occupation, including Advertising Account Representative, Advertising Representative, Advertising Sales Representative, and Ad Sales Representative. Searching only your own job title hides most of the openings you could apply to.
- What qualifications does a Advertising Sales Agent need?
- In O*NET's survey of people doing this job, 52% reported their level of education as "Bachelor's Degree". That is what current postholders reported, not a requirement any single employer sets.
- Will this resume pass an ATS for a Advertising Sales Agent role?
- No tool outside an employer can tell you how that employer's system is configured, including ours. What you can control is that the resume parses cleanly, names the work in the words the posting uses, and does not claim anything you cannot back up.
Related roles
Occupations O*NET records as closest to this one, and worth looking at if this search is not moving.
What this page cannot tell you
- No tool outside an employer can tell you how that employer’s ATS is configured, including ours.
- This page makes no claim about pay, demand or how many people hold this job. O*NET does not publish that here and we will not estimate it.
- Keyword overlap is one input to a resume’s score, not a verdict on you. A resume that names skills you do not have is worse than one that names fewer.
If this is the job you are aiming at, the guide to tailoring a resume covers how to aim one posting properly, and building and exporting a resume here is free.
Occupation data from the O*NET 29.1 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under CC BY 4.0. O*NET is a trademark of USDOL/ETA. SpartanResume is not endorsed by USDOL/ETA.